I started work as Ackermann’s Director of Social Media back in April, and although I was very excited about helping to grow and develop this area of work for an agency I’d long admired, I have to admit that I was also a little nervous about it. Why? Well, many businesses and organizations are still [...]

continue reading.....

Have you seen this yet? Maybe a friend shared it on Facebook, or through YouTube. If you haven’t seen it, it’s worth a look.

The author of Socialnomics, Eric Qualman, produced the video in support of his book release a few months ago.
In the first chapter, Qualman writes about the new “world of mouth” and how [...]

continue reading.....

Ackermann PR recently released the results of its quarterly economic survey of business leaders in East Tennessee. (Read the full report on AckermannWire.)
WBIR-TV Channel 10 took a comprehensive look at the challenges facing business leaders, both regionally and nationally and interviewed our president and CEO, Cathy Ackermann.
Here’s the clip:

Ackermann PR conducted its first economic [...]

continue reading.....

There are actually a few things about the recession that can make us smile. This just in from Knob Creek distillers:

Folks have obviously been calming their recession-wracked nerves with a shot of whiskey because bourbon-maker Knob Creek has run out of bourbon!  Last month, they ran ads in several newspapers across the country, apologizing for [...]

continue reading.....

There was an interesting piece at Mashable the other day about the surge in employer crackdowns on “social media misuse” by employees.

According to a new study by Proofpoint, an Internet security firm, of companies with 1,000 or more employees, 17 percent report having issues with employee’s use of social media. And, 8 percent of those [...]

continue reading.....