Katie Granju, our director of digital communications and social media, has a busy day of public speaking tomorrow. It’s a good thing she enjoys it!
If you are a member of the Volunteer Chapter of PRSA, you can hear Katie speaking about digital strategy tomorrow at the organization’s monthly luncheon. This month’s luncheon will be at [...]

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Our friends at Second Harvest Food Bank of East Tennessee certainly must have smiles on their faces today. If you want to know why, you need only take note of three separate stories in today’s Knoxville News Sentinel referencing some great fundraising news for this vitally important organization.
Last night’s premiere of Twilight: New Moon raised [...]

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J. Craig Madison dreams in technicolor Royal icing, sprinkles, candy canes and most of all….gingerbread.
For the last two evenings, I’ve been to a reception and a dinner hosted by Madison, president and CEO of the Grove Park Inn Resort and Spa in Asheville, N.C. He told a fascinating story of how he solved a marketing [...]

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A couple weeks ago while working in Italy, I heard a fascinating presentation regarding security, privacy and the risks therein for social networking in the workplace.
Darryl Woo, one of the partners at Fenwick & West LLP, (based in the Silicon Valley) gave a compelling overview regarding the current push-pull in many companies re: how Facebook, [...]

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Most of us in Knoxville know Rivr Media as a television producer for DIY and other national networks.  But few probably know that they are launching a new line of digital books to engage and inspire young readers.  Called Moving Picture Books, they are hitting 200 Walmart stores all around the country in time for [...]

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